Retail & E-Commerce
Technology Solutions for e-commerce & traditional retail
How we Help Meet Business Goals
At Digitech, our focus is to deliver technology with a purpose
Our SMEs start by understanding the business goals of the customer. We work backwards from there to design digital solutions to meet these overarching goals.
Revenue growth per store thanks to Digitech’s data and video analytics solution.
Reduce warehousing and distribution costs by using data analytics for better inventory planning.
Our SME and Consulting-Led Approach drives growth and cost savings
While automation and digital transformation are critical, it is paramount that every digital initiative has a focused business outcome.
Improve Customer Delight
Retailers and online stores are constantly looking for ways to improve customer delight and retain customer loyalty. To be able to do this, they need access to data that can provide insights into customer behavior and buying patterns. With improved in-store product display and online product classification, customers can find what they want quickly, which can help improve conversion rates.
Cross-sell and Up-sell to Increase Sales
By analyzing patterns and preferences, online stores can create recommendations engines that can help in cross-selling or upselling by suggesting what other customers with similar purchases are buying. Tracking the clickthrough’s of the customers can help marketplaces understand what the customers are looking for, why they did not make a purchase and make informed decisions on how to improve sales. Promotional campaigns and pricing strategies can be personalized to maximize sales.
Retail stores can improve merchandising and inventory management using a pull strategy by integrating the POS system with the warehouse solution. This can help optimize sales and distribution and shelf-space utilization costs. Retailers also need to manage risks associated with perishables and seasonal products with a short shelf life. Reducing shrinkages and losses due to thefts and poor billing are some of the other challenges that retailers can overcome with digitization.